by Wyn Nathan Davis | Jul 15, 2025 | Selling
You’re Not in the Business You Think You’re In You may believe you’re in the accounting, consulting, restaurant, or delivery business. But here’s the truth: you’re in the marketing business. No matter your industry, your core mission is the same—to acquire new...
by Wyn Nathan Davis | Jul 11, 2025 | Selling
The Problem with Chasing Competitors One of the biggest mistakes businesses make is trying to be “better” than the competition. On the surface, it sounds smart—raise your game, beat the market leader. But in practice? It often turns into imitation. Think about how...
by Wyn Nathan Davis | Jul 9, 2025 | Selling
A Sales Journal With 23,806 Lessons Since 1989, I’ve kept a detailed sales journal: 25 hardcover books, 50,000 pages, tracking every sales call. Each entry recorded: Date Client Product / Service Value Preparation Result Long-term outcome With the help of a university...
by Wyn Nathan Davis | Jul 7, 2025 | Selling
The Sales Journal That Changed Everything Since 1989, I’ve kept a detailed sales journal: 25 hardcover books, 50,000 pages, covering every one of my 23,806 sales pitches. Each entry recorded: Date Client Product / Service Value Preparation Result Long-term outcome...
by Wyn Nathan Davis | Jul 3, 2025 | Selling
The Wrong Way to Use Sales Literature Here’s the truth: sales literature and price lists are for customers—not prospects. Yes, they have a role in formal presentations. If you’ve delivered a solid pitch, answered questions, and the meeting doesn’t close, it’s...
by Wyn Nathan Davis | Jul 1, 2025 | Selling
Sales Is a Mental Game “Ninety percent of this game is half-mental.” – Yogi Berra Selling is not just about having the best product or the slickest pitch. It’s about the mental game of sales—the mindset, focus, and preparation that turn skills into results. Great...
