Case Study: Business Development Recruitment for a Microsoft Gold Partner

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Client

Microsoft Gold Partner

Specialisation

Software Development

Summary

A prominent Microsoft Gold Partner, specializing in delivering comprehensive Microsoft solutions, engaged The Sales Experts Ltd. for an executive search. The mission was to recruit a Senior Business Development Manager

Securing a Senior Business Development Manager

Client Overview: Microsoft Gold Partner Specializing in Business Technology Solutions

With a legacy of nearly two decades, our client has carved a niche as a one-stop shop for businesses seeking to leverage technology for growth.

As a channel partner in Microsoft’s ecosystem, they offer expertise in Dynamics 365, NAV, GP, CRM, and Office 365, catering to a diverse clientele across central London and beyond.

Role: Senior Business Development Manager with Microsoft Expertise

One Business Development Manager. The challenge was to identify a seasoned ‘rainmaker’—an individual with a deep understanding of the Microsoft product suite and a track record of driving business growth.

As a specialist sales executive search firm, we focused on targeted tech sales recruitment for this Microsoft Gold Partner.

Strategy: Tailored Tech Sales Recruitment by Executive Sales Recruiters

Challenge: Sourcing Senior Sales Talent in the Tech Sector

The Sales Experts Ltd. created a tailor-made recruitment plan to attract candidates who not only excelled in sales within the tech sector but also had a profound understanding of the Microsoft environment and the digital needs of modern businesses.

A thorough recruitment process was undertaken, involving:

  1. Tailored Sourcing. Creating a pool of candidates with a specific focus on those experienced in selling Microsoft solutions and managing complex client ecosystems.
  2. In-depth interviews. Conduct comprehensive interviews to assess candidates’ sales expertise, technological proficiency, and strategic vision.
  3. Cultural Alignment. Ensuring candidates fit with the client’s culture and values, essential for a Senior Business Development Manager role.

After a thorough search and selection process, The Sales Experts Ltd. presented an array of qualified candidates to the client, who then carried out their internal review and interviews. Our executive sales recruiters identified senior sales talent with deep expertise in the Microsoft Dynamics product suite. The search concluded with the successful appointment of a highly capable Senior Business Development Manager who stood out for their innovative approach and business acumen.

Results: Successful Placement in 10 Weeks

People Cold Screened*

Agency-Side Interviews

Candidates Presented

Client-Side Interviews

*Cold Screening represents the initial group of candidates identified as having a potential fit to the search parameters. These candidates were then contacted and those interested in the opportunity were further screened prior to scheduling Agency Side interviews.

Timeframe

10 weeks

Total Hours

165 hours

Conclusion: A Software Sales Recruiters’ Success Story in B2B Tech

This was a classic business development recruitment challenge, requiring a balance of sales acumen and technical product knowledge. This project highlights our ability as software sales recruiters to deliver strategic hires for B2B technology companies with niche needs. By leveraging our deep industry knowledge and recruitment expertise, we were able to identify and deliver a top-performing candidate who not only met the client’s immediate needs but also stood to contribute significantly to their long-term growth objectives.

The successful placement underlines the importance of a focused and collaborative approach to securing top sales talent in the competitive technology sector.

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