How we headhunted 3 Senior Advertising VPs of Business Development in 12 weeks
Client
Spark, launched in 1968 as AGI
Specialisation
Design Services
Summary
Our client needed a rainmaker to sell their leading advertising services to a new generation of top-flight global clients, with a plan to hire an additional 2 Vice Presidents of Business Development within 12 weeks
Client Overview: 50+ Years of Creative Innovation
For more than 50 years, our client has been at the forefront of marketing transformation. Launched in 1968, they became known as innovators in packaging.
Now their services cover all omnichannels from campaign assets to branded retail environments and packaging. They are recognized as a trusted brand guardian for creative and localisation solutions. Clients include Netflix, Microsoft, Universal, Boots and many more leading brands.
Roles: Vice Presidents of Business Development in 3 Markets
Very senior VP Business Development role – 1 position. And a plan to hire additional 2 Vice Presidents Business Development within 12-months.
Action-oriented, fearless Business Development Executive who loves to build business, coupled with a growth mindset. Responsible for the entire life cycle of a deal; from sourcing prospects and structuring sales plans to negotiating and implementing.
Our Strategy: Headhunting Senior Advertising Sales Executives
We have significant experience recruiting for sales roles within the Advertising sphere. One of the greatest challenges is that traditional advertising agencies do not employ salespeople. We created a specialized database consisting of highly experienced Senior Advertising Sales Executives in London who have a proven track record of successfully completing the full sales cycle and selling to global brands. Base salary was up to £120,000 plus the potential to earn double that amount through performance-based incentives.
After we collected detailed résumés and support documents, interviewed each candidate and completed The Sales Experts – Sales Hunter Intelligence Evaluation Assessment©, which identifies top sales performers, we presented the highest-rated candidates to our client for their review. Our client then conducted their own evaluation and series of interviews. Once the final selection was made, we provided assistance with the offer process to ensure a smooth transition for the chosen candidate.
Results: 3 Top-Tier Hires in 12 Weeks Across UK, EMEA, and USA
People Cold Screened*
Agency-Side Interviews
Candidates Presented
Client-Side Interviews
*Cold Screening represents the initial group of candidates identified as having a potential fit to the search parameters. These candidates were then contacted and those interested in the opportunity were further screened prior to scheduling Agency Side interviews.
Timeframe
12 weeks
Total Hours
189 hours
Client Testimonial: “Great Experience with The Sales Experts”
The Sales Experts were an amazing partner in our search for highly talented Business Development VP’s to head up our sales team. They vetted all possible candidates and presented options that were well prepared and on brief. We hired 3 outstanding executives. All in this was a great experience for Spark and I would not hesitate to recommend The Sales Experts to anyone looking to find experienced sales professionals.
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