Case Study: Sales Executive Recruitment for Catering Equipment Manufacturer
Client
Catering Equipment
Specialisation
Commercial Catering Equipment
Summary
Delivered outstanding recruitment results, placing two exceptional Sales Executives swiftly and effectively
Client Overview: Hospitality and Catering Equipment Manufacturer
Our client specializes in hospitality and catering equipment solutions. Experiencing substantial business growth, they urgently needed a skilled inside salesperson to sustain their market expansion momentum across the North East of England.
In addition, they had plans to hire an additional field salesperson during the next 6-12 months, depending on sales growth.
Role: Field and Inside Sales Executives Driving Market Growth
Field Sales Executive, North East England.
Initially 1 role was opened.
Our Strategy: Sales Executive Recruitment by a Sales Executive Search Firm
Challenge: Recruiting Sales Talent Quickly in a Regional Market
Our mandate was to rapidly secure a highly skilled internal salesperson amidst regional candidate scarcity. Our team of executive sales recruiters and sales manager recruiters identified talent with regional market expertise in hospitality equipment sales. We rapidly compiled a specialized candidate pool within the hospitality/food commercial equipment sectors.
Our recruitment team then executed an efficient, targeted candidate engagement process, pitching our client’s clear value proposition. We then created a shortlist, ensuring each candidate’s quality and alignment with our client’s needs. We applied our expertise in sales executive recruitment to secure top-performing sales talent for a growing catering equipment manufacturer.
Our impressed client quickly selected two candidates, one internal salesperson and one field sales executive, exceeding their initial hiring plan but taking advantage of the top sales talent presented. As a trusted sales executive search firm, we delivered candidates who exceeded expectations, leading to two hires instead of one.
Results: Two Hires Delivered in 6 Weeks by Executive Sales Recruiters and Sales Manager Recruiters
People Cold Screened*
Agency-Side Interviews
Candidates Presented
Client-Side Interviews
*Cold Screening represents the initial group of candidates identified as having a potential fit to the search parameters. These candidates were then contacted and those interested in the opportunity were further screened prior to scheduling Agency Side interviews.
Timeframe
6 weeks
Total Hours
165 hours
Conclusion: Targeted Business Development Recruitment Strengthening Client Partnership
Our client expressed great satisfaction with the calibre of our candidates and the rapid recruitment turnaround. Hiring two exceptional candidates affirmed their confidence in our selection process, leading to a trusted, ongoing partnership.
This case also highlights our effectiveness in business development recruitment for fast-growing commercial equipment businesses.
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