The Myth of Price Objections

The Myth of Price Objections

In the twenty-five years that I have sold and trained salespeople the number one objection that salespeople struggle with is the price. It does not matter what the economy is doing or where the product or service is positioned most salespeople fall apart when...
The Fallacy of Price Objection

The Fallacy of Price Objection

Price Objection Lowering price, as a reaction to price objection, is the very worst way to improve business. It strips away profits and turns your business into a commodity.  There is not a week goes by that I do not hear the painful problems of salespeople, sales...